The Scholarship Foundation requests proposals for rebranding strategy and design of marketing materials, a tagline, and branding standards manual for its Active Advocacy Coalition (AAC), a state-wide network of college students advocating to make higher education more accessible and affordable for low-income students and students of color.
The new brand will need to be cohesive with The Scholarship Foundation’s brand while also standing out and reflecting the strength and power of the young people it represents. Branding materials and the selected firm will need to reflect the target audience of Black and Brown students.
Deadline to submit proposals is August 30. Final candidate will be notified by mid-September and project duration is 90 days.
Review the RFP here.